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Home · Web Design Pricing · Starter Website Package
Starter package · From $2,950 + GST
Starter Website Package for Sydney small businesses
A professional five-page website that makes your business look established, shows up on Google and turns visitors into calls and enquiries.
Most customers check your website before they pick up the phone. If it looks dated, loads slowly or is hard to use on a mobile, they move on. The Starter Website Package gives Sydney service businesses a custom-designed website that builds trust in seconds and makes getting in touch easy.
It’s designed and built in-house by our Parramatta team, backed by 16 years of web development experience, priced up front and handed over to you to own outright.
Who it’s for
Who the Starter package is for
The Starter package suits businesses where the website’s main job is to earn trust and generate enquiries: phone calls, quote requests and bookings.
Professional services
Accountants, consultants, bookkeepers and advisers who need to look credible to clients before the first meeting.
Health and wellbeing
Clinics, allied health practitioners and wellness studios that want new patients to find them and book with confidence.
Construction and property
Small builders, property services and field service businesses that need to showcase completed work.
Education and training
Tutors, training providers and coaching businesses that need to explain their programs clearly.
New and growing businesses
Businesses replacing a DIY website or launching for the first time and wanting to get it right from the start.
If you need more than five pages, want to sell online or need pages for different suburbs and services, see our Premium package or compare all packages.
Included
What’s included
Everything you need for a website that works, without paying for features you don’t need yet.
Custom design matched to your brand
Your website is designed around your business, your customers and your brand colours, not a theme that looks like hundreds of other sites. We design your homepage first, then the inner pages, so you see the direction before we build.
Mobile-first, responsive build
Most of your visitors are on a phone. We design for small screens first, with tap-to-call buttons and easy navigation, then scale up for tablets and desktops.
Up to 5 pages
Enough to explain who you are, what you do, show your work and make contacting you easy. See the suggested page plan below.
Enquiry form straight to your inbox
A simple contact or quote form with spam protection, so genuine enquiries reach you and junk doesn’t. Every page carries a clear call to action.
Blog, ready to publish
Post news, project updates and helpful articles. Regular, useful content is one of the best long-term ways to be found on Google.
Image gallery
Show completed jobs, your team or your premises. Photos are compressed and sized so they look sharp without slowing the site down.
Built on WordPress, easy to update
Change text, swap photos and add blog posts yourself. Your site is built cleanly, without heavy page builders or unnecessary plugins, so it stays fast and secure.
Google-ready foundations
Page titles, meta descriptions, clean headings, image alt text, an XML sitemap submitted to Google Search Console and Google Analytics connected, so you can see where visitors come from.
Security basics at launch
SSL certificate set up, up-to-date software and spam protection on forms, so your site and your customers’ details are protected from day one.
2 rounds of design revisions
Review the design and ask for changes twice before build. Most clients find two rounds more than enough to get it exactly right.
Handover training
A walkthrough session, recorded for you to keep, showing you how to update pages, add blog posts and manage form submissions.
90-day check after launch
Three months after launch we review how the site is performing against what we agreed at the start, and recommend practical improvements.
Page plan
Your 5 pages: a proven layout for service businesses
Every business is different and we’ll tailor the structure to yours, but this is the layout we recommend for most service businesses.
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Page 1
Home
What you do, who you do it for and why customers choose you, with a clear call to action above the fold.
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Page 2
About
Your story, team, experience, licences and accreditations. The page that builds trust.
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Page 3
Services
Each service explained in plain language, with the questions customers usually ask answered up front.
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Page 4
Projects or Gallery
Proof that you do good work: photos, before-and-afters and short project descriptions.
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Page 5
Contact
Enquiry form, phone, email, service area, opening hours and a Google map.
Your privacy policy and blog are set up as well and don’t count toward the five pages.
Add-ons
What’s not included (and how to add it)
We’d rather be clear up front than surprise you later. The Starter package doesn’t include the items below, but each one can be added at a fixed price.
Copywriting: you supply the text, or add professional copywriting written to rank and convert.
Extra pages: add individual service or suburb pages for local SEO.
Logo design: available as an add-on if you need a new logo or brand refresh.
Hosting and domain: arranged separately; see hosting and maintenance plans.
Ongoing SEO and Google Ads: available through our SEO and digital marketing service.
Process
How it works
- 01
Discovery call
30 minutes. We learn about your business, your customers and what you want the website to achieve, and confirm Starter is the right fit.
- 02
Fixed quote and plan
You receive the scope, fixed price and timeline in writing. Nothing starts until you approve it.
- 03
Content and design
You send your text, photos and logo. We design your homepage and inner pages, with two rounds of revisions.
- 04
Build
We build the approved design in WordPress, add your content and set up forms, analytics and SEO basics.
- 05
Test and launch
We test on phones, tablets and desktops, check speed and forms, then take your site live.
- 06
Handover and 90-day check
We train you to manage your site, then review its performance three months after launch.
You’ll get a weekly written update throughout, and one point of contact who knows your project. Most Starter websites launch in around 3 to 5 weeks, depending mainly on how quickly content and feedback come through.
After launch
Keep your website fast and secure
WordPress websites need regular updates and backups to stay secure. You can look after your own site, or let us handle it with a care plan. Most Starter clients choose the Essential plan.
Essential Care Plan: $99 + GST/month
Fast Australian hosting, WordPress and plugin updates, daily backups, spam protection, SSL checks, a monthly report and up to 1 hour of changes each month. Month to month, no lock-in.
Grow when you’re ready
Add service and suburb pages, start an SEO campaign, or move up to an online store. Your Starter site is built so it can grow without starting again.
Compare
How Starter compares
| Feature | Starter | Premium | Deluxe |
|---|---|---|---|
| Starting price (+ GST) | $2,950 | $4,950 | $7,950 |
| Pages | Up to 5 | Up to 10 | Up to 20 |
| Custom responsive design | ✓ | ✓ | ✓ |
| Enquiry form, blog, gallery | ✓ | ✓ | ✓ |
| SEO | Foundations | Full on-page setup | Full on-page setup |
| Online store | — | Up to 15 products | Up to 25 products |
| Payments | — | PayPal | PayPal, card, Afterpay |
| Design revisions | 2 rounds | 2 rounds | 3 rounds |
Starter Website Package FAQs
How much does the Starter Website Package cost?
The Starter Website Package starts from $2,950 + GST. That covers custom design and build of up to 5 pages, an enquiry form, blog, gallery, two rounds of design revisions, launch and handover training. The price is fixed and confirmed in writing before work starts.
Is 5 pages enough for my business?
For most local service businesses, yes. A homepage, about page, services page, gallery or projects page and contact page cover what customers need to decide to get in touch. If you offer several distinct services or want pages for different suburbs, the Premium package or extra pages as an add-on will suit you better.
Do I have to write the content myself?
You can supply your own text and photos, and we’ll lay them out and tidy them for the web and for Google. If you’d rather not write it, we offer professional copywriting as a fixed-price add-on, written to rank and to turn visitors into enquiries.
Are hosting and a domain name included?
The package covers design and build. You’ll need a domain name, usually around $20 to $40 a year for a .com.au, and hosting. Our hosting and maintenance plans start from $99 + GST per month and include fast Australian hosting, updates, daily backups and support. You can also use your own hosting.
How long does a Starter website take?
Most Starter websites launch in around 3 to 5 weeks. The biggest factor is how quickly content and feedback come through, so we agree a timeline with you at the start and send weekly written updates along the way.
Will my website rank on Google?
Your site is built with the SEO basics in place: fast loading, mobile-first design, clean headings, page titles and meta descriptions, and a sitemap submitted to Google Search Console. That gives you a strong foundation. Ranking for competitive terms across Sydney usually needs ongoing SEO, which we offer as a separate service.
Can I sell products on a Starter website?
The Starter package doesn’t include an online store. If you want to sell online, the Premium package includes a store with up to 15 products and PayPal checkout, and the Deluxe package adds card and Afterpay payments and inventory tracking.
Can I upgrade later?
Yes. Your Starter website is built so it can grow. You can add pages, location pages, an online store or booking features later without rebuilding the site.
Who owns the website?
You do. Your domain, website, content and code belong to your business from day one. There are no lock-in contracts, and if you ever move to another provider you take everything with you.